Establish the governance of the future

Strengthen Mizkan Corporate Governance (MCG) to bring the world together, implement with local style, and make the world taste delicious.

We will strengthen our corporate governance to ensure sustainable growth through Mizkan-style management.

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How Mizkan can make a global impact

In order to make our Vision Statement a reality, we encourage team members to act in Mizkan style. We will spread Mizkan style across the world with foods that aim to unify taste experience and healthy choices as much as possible.

Mizkan on people

Mizkan on personal growth

Photo: Mizkan on personal growth

Mizkan believes that personal growth is a critical company asset. Mizkan-style management aims to grow our company by investing in the growth of our people.

SENOBI concept

Photo: SENOBI concept

At the heart of the Mizkan Group’s corporate governance, and at the core of our beliefs about personal growth, is the concept of SENOBI. “SENOBI” is a Japanese phrase that roughly translates to “pushing the limit just a little.” SENOBI goals and objectives are achievable, appropriate for your role, and make you stretch slightly beyond your comfort zone without overreaching.

Our call to action for Mizkan employees

Photo: Our call to action for Mizkan employees

Our call to action is “Share what you do and grow our improvement community to achieve personal growth.” We encourage and expect all our team members to be accountable to their respective stakeholders as fit for their roles.

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“Trinity initiatives” to facilitate group integration

To realize the Vision Statement, we implement “Trinity initiatives” to encourage Mizkan-style actions on a group level. The focus is on improving the “Trinity” - our company rules, roles, and operational processes - together as one. To do so, we make front-line operational processes visible using Business Flow Charts. We aim to develop the approach into a group-wide effort, in order to standardize and integrate business operations and functions.

Trinity initiatives

Operational Processes: Visualize operational processes. Roles: Define roles by position and function. Rules: Define the operating rules and core rules for each operation.

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Mizkan will develop people who act in Mizkan style, and encourage them to “share what they do.” In doing so, we strive to unify taste experiences and healthy choices, and contribute to the well-being of the earth, society, and all that dwell on it.

  • Act for the well-being of the earth, society, and all that dwell on it

    Respect nature, learn from it, and nurture all life it fosters.

    Our environmental ethos and initiatives

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  • Evoke social changes through new taste experiences

    Orchestrate communication with the world through unified taste experience and healthy choices.

    Our initiatives to unify taste experiences and healthy choices

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  • Establish the governance of the future

    Strengthen Mizkan Corporate Governance (MCG) to bring the world together, implement with local style, and make the world taste delicious.

    Our corporate governance initiatives for developing Mizkan style and achieving sustainable growth

    Learn more

How we will realize our Vision Statement

In order to realize the Mizkan Vision Statement, we will preserve our traditional taste experiences,
evolve our taste experiences, and bring to life new taste experiences.

Eat Like it Matters

Our planet is an amazing place, blessed with everything we need to nourish and sustain us.
However, population growth and many of the processes surrounding food are putting a strain on that bounty as never before.
If we are to preserve our wondrous environment, we must rethink our approach to food and food production.
The ZENB Initiative aims to do just that
? to change the way we think about food, and to help place food that is both healthy and delicious at the center of our everyday lives.
One step at a time, we will move towards a world where we embrace food that is better for us and for the environment.

ZENB Initiative

Preserving taste experiences through local brands

It is our responsibility to continue delivering our heritage products to preserve traditional taste experiences.

For those who wish to know more about
the Mizkan Vision Statement

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    Mizkan Vision Statement
    Full Text (PDF:367KB)

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    Mizkan Vision Statement
    Audio (MP3:13.1MB)

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We will raise our voice
And keep our eyes ahead
And take a step each day

Together, we’ll make our way
As a company that challenges to innovate.

The Mizkan Group.